John Bennett is generous with an invitation to visit the Decatur Team, it’s one of the benefits he brings to the table. Tuesday John got a Gold Star because he’s invited five people who joined. I asked what he says when he’s inviting someone to a 7 AM meeting.
“I usually give myself as an example,” John began, “Or Dale or Duncan,” and the Team laughed. “A lot of people are starting out and I tell them this is where I learned to craft an elevator speech. The practice giving an InfoMinute every week has made it easy to describe what I do. I think that’s a huge part of any type of referral marketing. When I started off it really helped me describe what I do in a minute or less, because not everyone knows what a closing attorney does.”
The Decatur Team knows – thank you, John.