What to DO to GIVE Referrals: Endorsement Letters – Story

Referral Trigger for the week of May 22
Topic: Endorsement Letters
Conversation lead by the Whitlock Avenue

Businesswoman reading storybook Tell the story of how you have used an
endorsement letter someone else wrote.

Perhaps your client needed a referral to someone
not represented at our table, and you researched
endorsement letters to choose who to refer.

Or maybe you had a client who needed a Team Member,
and you pointed them to an endorsement letter
on their profile page.

Share your story.

Click here to share your perspective. 

 

31 Responses to What to DO to GIVE Referrals: Endorsement Letters – Story
  1. Arthur Thomas
    May 19, 2017 | 9:51 am

    I’m New to PowerCore I haven’t had the opportunity to use an endorsement letter as yet. The ability to share the positive comments of Clients and Team members will certainly add credibility to the personal recommendation.

  2. Russ Phillips
    May 19, 2017 | 10:18 am

    I have listened to Kriston Sellier talk about branding since I have been a member with the Whitlock Team. Someone did a endorsement letter talking about her knowledge and what they did for them. I gave a referral to meet with the Canton Economic Develpment person to help with their branding for the City. It has been one of the biggest deals she has done. So, listening during the meetings and reading the endorsement letters from other members help me give a great referral to Kriston Sellier.

  3. E.J. Farge
    May 19, 2017 | 11:24 am

    I work for Residential Home Funding, and they give to each client a “scorecard” on items of knowledge, listening, offering of alternatives, follow-through, and general interest in helping the client. The scale is 1 to 5, and almost all are 5’s. I show these not so much to potential clients (they will make their own assessment) but to realtors whom I invite to send me a client for a mortgage. Often they see this as an “outside source” that their client will be treated with courtesy and effectiveness. ejfarge, whitlock team

  4. Tommy Schlosser
    May 19, 2017 | 4:11 pm

    On social media I have shared several endorsement letters that other people have written by linking to their PC Profile.

    Tommy Schlosser
    770-855-3113 TXT Friendly
    http://www.facebook.com/schlosseragency

  5. Deana Dalrymple
    May 23, 2017 | 9:07 am

    Endorsement Letters are an amazing tool! I’ve shared mine on Social Media because it is an extreme honor to receive one and it has helped me gain business from people that view them. I also have used Endorsement Letters from the PowerCore Website to give credibility to someone I am referring. I especially love the ones that give descriptive examples and can help “visualize” what the person I am referring can do. I’ve even seen Endorsement letters that include photos, which is also a great tool when speaking to a prospect and telling them about a Team Member.

  6. Len Nelms
    May 23, 2017 | 10:00 am

    One of my first endorsement letters came from Steve Payment related to work I did for a non-profit with which he has an affiliation. That letter was greatly appreciated, and unexpected, and I’ve mentioned it several times to potential clients. It’s great to receive validation for your work! Thanks, Steve!

  7. Kriston Sellier
    May 23, 2017 | 10:07 am

    Tommy Schlosser wrote an endorsement letter for me based on a vehicle wrap we designed for his business. He received more calls than any other piece of marketing he had done! What an amazing story! In my production meeting with my team, I handed out copies and read the letter and congratulated my team on a job well done. The letter was also posted on our company LinkedIn account. We have saved the letter in our files for future new clients.

    It has already generated one new project for a vehicle wrap.

    Thank you so much Tommy!

  8. Tim Cowan
    May 23, 2017 | 10:24 am

    Tommy Schlosser wrote a referral letter to me after he and his wife purchased a home. Tommy was able to craft the letter to appeal to one of my largest constituency group, my Clemson alumni database. I was able to post across several social media platforms and email directly out to them. Go Tigers and thank you Tommy for being such a Rock Star team member, Insurance Agent and closet Clemson fan!!!

  9. Boothe Perry
    May 23, 2017 | 10:36 am

    Endorsement letters help me refer someone to a PowerCore member I haven’t done business with yet. Because they are a member, I already know they are trustworthy and will do a great job, but I don’t have an experience I can share with my client. An endorsement letter allows me to share an experience somebody else has had when working with the PowerCore member.

    Boothe Perry
    PointeNorth Insurance Group
    Direct: 678.302.5121 | Cell: 404.695.2992
    http://www.pointenorthins.com

  10. David Edmonson
    May 23, 2017 | 10:55 am

    Often times my clients are inundated with input from graphic artists, web designers, and SEO marketing groups. As such, it can be hard to make an initial referral for Kriston Sellier since the clients often have been overloaded with options. By handing my clients Kriston’s card, as well as a printed copy of her endorsement letters, it helps build a level of trust and professionalism before they even meet her. You could liken the endorsement letter to seeing a 5 Star rating beside someone’s business on Google.

  11. Ron Boose
    May 23, 2017 | 11:06 am

    When I make a referral, if the person I’m referring has an endorsement letter uploaded to there PowerCore profile I place a link in the email so the person I’m referring to can see it. It’s a fast and easy way to establish credibility for the referral.

  12. Ned Goepp
    May 23, 2017 | 11:20 am

    While we all covet great Google & Yelp Reviews, the Power Core Endorsement letter is one of the most powerful tools within our network. It represents people in relationship & sharing their story as to why someone would want to use their product or services. I forwarded an endorsement letter for Tommy Schlosser to my next door neighbor who is an elderly widow, and needed to shop her insurance needs. Tommy went out of his way to help her & guide her to find the best solution for her needs.

  13. Julie Chastain
    May 23, 2017 | 11:21 am

    While there is no substitute for first-hand experience, there are times when you are asked for a referral and you have no experience with that particular service. For example, when someone once asked me about the best Thai restaurant in Marietta, I pointed them toward Yelp (which offers many “endorsement letters”) since I don’t care for Thai. Problem is that those endorsements are coming from all kinds of folks who may or may not be credible.

    The power of PowerCore is instant credibility. If someone within PowerCore has written an endorsement for another person within our ranks, there is no doubt in my mind that I can trust the information to be accurate and true because those are 2 individuals who have seriously invested their time and money in their business. I will definitely be using the endorsement letters on the PowerCore site to give credibility to my recommendations! Doing this will also increase my credibility.

  14. Brandon Brackenridge
    May 23, 2017 | 11:34 am

    I have recently received an endorsement letter from Mrs. Blackstone. I just showed it to a potential client who asked for a reference. After reading my endorsement letter the client didn’t even ask for another reference due to the creditability of Mrs. Blackstone’s letter and PowerCore. Endorsement letters can be a great way to show your future clients your hard work and efforts paying off. I highly “recommend” Writing endorsement letters it will help you and your PowerCore team.

  15. Steve Dininno
    May 23, 2017 | 2:05 pm

    When I don’t have personal business experience with the individual I want to refer, citing an endorsement letter can go a long way. In these cases, I can explain to a prospect what the person I’m referring can do or will do, but an endorsement letter adds the element of what the person has done and done well.

  16. Shane Stogner
    May 23, 2017 | 2:12 pm

    I have several times used the PowerCore website to look for solutions to problems my clients need solved. It is great help to not only find someone in the needed classification but see endorsement letters posted by happy customers. It gives a little extra something in making the referral.

  17. Angelica Rivera
    May 23, 2017 | 2:15 pm

    Endorsement letters are a great a way to show anyone how trustworthy and hard worker any individual can be. Some endorsement letters have helped me out a lot because everyone is specific on the satisfaction they received from working with you. One of the way’s it has benefit me is because not only do I give out cards of the company but also the letters. I have passed out a few to an owner I know that works with many other business that need services like the ones that are in PowerCore. Being able to pass out Business cards and the letters helps a lot!

  18. Steve Payment
    May 23, 2017 | 3:00 pm

    I utilized the endorsement letter that JB Kitts wrote for me when I was with Carpet Direct. I used that letter to help seal the deal with Mars Hill Presbyterian. Endorsement letters are important to give and receive. They help build creditability with clients. Now that I am in real estate I hope to provide the service worthy of more endorsement letters.

  19. Ronald Boose
    May 23, 2017 | 3:14 pm

    When making a referral I always include a link to the members PowerCore profile page were any endorsement letters can be found. It’s the best way to give Instant credibility for the referral.

  20. Brandon Baker
    May 23, 2017 | 3:17 pm

    I have utilized an endorsement letter to build credibility with my customers in the past. Since I have left corporate America I don’t have a “well known company name” and this gives my customer some peace of mind to do business with me.

  21. Kris Baker
    May 23, 2017 | 4:13 pm

    In her 2013 Forbes’ article, Amy Rees Anderson wrote that people ultimately choose to do business with people they like, and everyone likes someone who appreciates them. In today’s world, the information highway continues to be a resourcesfor people to look you up.

    On LinkedIn you can see people who have written referrals for you and endorsed you, same with PowerCore. Whether it is LinkedIn or PowerCore, ask people you do business with to write a referral. Make sure to upload those on the PowerCore site but also frame them and put them in your office or in a binder to have at the front desk. If you have a website, one of the pages on your website can have your referrals listed there.

    And don’t forget, do the same for them! The most powerful tool in creating success in your life is to appreciate other people. Let’s start appreciating each other more and not being afraid to ask for it.

  22. Justin Cox
    May 23, 2017 | 9:49 pm

    I have never used an endorsement letter through PowerCore or as business owner. But I did receive letters from clients when I was asking to be transferred to Georgia within the company I worked for before I started a business. It seemed to seal the deal and made the transfer go fast. If a customer or peer takes the time to write a letter of endorsement it means a lot more then going on a website and clicking 5 stars.

  23. Marla Blackstone
    May 24, 2017 | 8:48 am

    A concise form of endorsement letters are the notes we send in three-way introduction emails. We use them every week as a “leg up” to obtaining a new client by first gaining the prospect’s trust. Endorsement letters say “Regarding a need/problem/issue I had, I had a completely satisfactory experience with _____,” implying that that professional can be recommended with complete confidence; describing them as competent in their field, trustworthy in their pricing, and friendly and accomodating enough to make the dealings enjoyable.

  24. J.B. Kitts
    May 24, 2017 | 2:19 pm

    Tommy Schlosser wrote a very nice endorsement letter after doing business with me highlighting the customer service he had received. I was appreciative of his letter and kindness as I had diligently worked to resolve/troubleshoot a service need for him. A customer service specialist at the corporate office commended my knowledge and diligence to help him and passed that on to the head of their department. I later received an unexpected call from the department head appreciating my involvement and effort. Being able to share with them his endorsement letter was a great experience and one I’ll not forget. It’s also been rewarding to share that letter with potential clients. Thanks Tommy!

  25. Dr. Laurie Dady
    May 24, 2017 | 3:14 pm

    Dr.Laurie Dady
    In our practice, we sometimes have new patients that ask if we can give them a referral of someone who has either been a chiropractic or an NRT patient. While we have permission from our patients to have a potential new patient email or call them, it is also nice to hand them an endorsement letter of someone from PC who has been a patient. On that same note, we have had many patients inquire if we happen to know someone who can do some work on their house, help them find a house, what processing company we use or help them with their website and branding. While I can simply give them a name and contact information, it’s also great to hand them an endorsement letter from someone who has done business with that person or company.

  26. Shawn Livingston
    May 24, 2017 | 4:19 pm

    Julie Chastain wrote an endorsement for me after doing a room makeover at their home. It hangs on the wall in our office. I use it as a motivational tool with my help. It gives them a sense of pride from a job well done.

  27. Jim Hilber
    May 25, 2017 | 2:11 pm

    Referral letters are something we all strive to do and are certainly appreciated when they are completed in the midst of our everyday lives running our schedules. I recall, many times, as a consumer receiving great service and noting that I need to write their company or manager a referral letter. It even got to the point that I created a template that I could custom tailor to the specific situation. As vendors when I have been unable to secure a referral letter from a client, I ask alternatively for a quote on our service that I can use. I compile them for prospect use and they tend to be more often read than a letter. And they can be tagged in social media and flyers. Good referral letters will always have value. I believe the ones that work best elicit not only a point of logic but also a tug of emotion to draw on our human instincts.
    Do good and sell well.

  28. Mark Chastain
    May 25, 2017 | 5:38 pm

    I have used endorsement letters and find that they help the reader understand that I have helped someone else in a similar situation. They bring credibility and confidence that another person has benefited from the relationship with me or my organization.

  29. Anna Morgan
    May 25, 2017 | 6:37 pm

    I have written numerous endorsements letters for team members and I have referred people by sharing the endoresement letters. I always find value when I hear members read endoresement letters; it gives me more impactful information outside of infominutes to make a successful referral.

  30. Alice Dondelinger
    May 25, 2017 | 10:44 pm

    An endorsement letter is the next best thing to personal experience. It shows the impact you had on that persons life and/or business. It fields thoughts and ideas of how to refer to that person. If someone is so impacted by your service that they take the time to write about it, it means something, especially in this fast paced world we live in today.

  31. Adam Humphreys
    May 25, 2017 | 11:21 pm

    Endorsement letters go a long way in establishing credibility when a relationship is new. Since Escex provides home services customer testimonial is critical. I often refer power core members based on the refferal letters displayed on their profiles.

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