Filling the Filing Cabinet

You Gotta Know WHEN To Say It

For the past year I’ve been doing specific research about timing. The |when| of referrals. Here’s the new information: if your business has cycles, it’s crucial to talk about that cycle  three months |before| the need or event.  Sales use just-in-time information.Referrals need time to percolate. We’ve just passed Valentines Day, so let’s use that…