Defining your Best Client is the key . . . to everything about business marketing success.
Without knowing who your Best Client is, the default is anybody.
That’s the lowest common denominator, and means working harder, for less money,
with people who don’t understand your value. Yuck.
Do the work to identify your Best Client.
Use the result in InfoMinute Green Cards, in the Company Bio segment of your online Member Profile, in the pre-thought exercise for GateOpener Workshop.
(Bring your lunch*)