What to SAY to GET Referrals: The Green Card = WHO + HOW

Referral Trigger for the week of February 27
Topic: The Green Card = Who + How
Conversation lead by the North Gwinnett Team

businessman with a headset portrait at bright call center helpdesk support office A Green Card has two parts: Who + How. 
Who is a person, How is a behavior.Identify a prospective client of yours
– a who – by their title, and then share a behavior of theirs
– a how – that makes us think of a person we know.Tell why this behavior indicates they would value your business.


Click here to share your perspective.


11 Responses to What to SAY to GET Referrals: The Green Card = WHO + HOW
  1. Jonathan Ongtingco
    February 24, 2017 | 2:29 pm

    The CFO requests detailed information about our work, keeping their network and PCs running, and how we are benefitting their organization. They are able to pull this information from my customer portal at their whim or can request that an email with the information is sent to them monthly.

    Jonathan Ongtingco

  2. Lori Harris
    March 3, 2017 | 11:50 am

    I recently had a bakery client thrilled with the increased visibility her bakery had when “bakery” was searched for in her city. We managed this through getting AND marketing reviews for her store.

    I noticed she had her phone and tablet with her constantly as she was checking the reviews. A green card for A Local Buzz would be a bakery owner who always has the latest high-dollar technology gadgets within 3 feet of her hands.

    Lori Harris

  3. Jodey Smith
    March 3, 2017 | 1:39 pm

    Who – An Author
    Behavior – Has written a book
    How – They haven’t created an audiobook or repurposed their book content via a podcast.

  4. Greg Fischer
    March 3, 2017 | 2:01 pm

    With Spring in sight, more and more clients are talking about outdoor activities…especially cook outs and parties. A great prospect is a homeowner that is wanting to finance a project to expand or add outdoor living space to their home.

  5. erik bescher
    March 3, 2017 | 2:48 pm

    Owner/CEO/of a small biz
    Right now they don’t have time to do anything over the weekend because they are to busy getting there year end books prepared for tax filing.
    they need my help 🙂

  6. Chuck Grennor
    March 3, 2017 | 5:56 pm

    We are currently doing a series of lunch and learns with human resource managers and their employees. Often, employees who are caring for their aging parents are frequently missing hours or days from work, or even having to take extended leaves. Human resource managers are eager to learn about how our services can benefit their employees and their business and can help their employees remain at work.

  7. Dr. Jim Hovey
    March 7, 2017 | 5:16 am

    Who is a medical doctor and his behavior is frustrated because he has no good suggestions for his patients with certain problems like acid reflux, insomnia or migraine head aches.
    He would want to know me because I have great success with these cases and he would look good to his patients by getting them some genuine help instead of giving them drugs.

  8. Stacy DeRogatis
    March 10, 2017 | 7:17 pm

    Who is a first time buyer who’s behavior is paying is renting for the past 4 years. They have a lot of questions ! They will benefit from working with us so that they understand the process, are protected throughout and get to realize their of home ownership.

  9. Ben Ross
    March 10, 2017 | 9:38 pm

    Who is an HOA member
    They are looking for someone to take over landscape services inside their subdivision.
    It is important to take care of a subdivisions landscape and good communication makes that happen. That’s what you get with Ross Landscapes.

  10. Jim Killian
    March 13, 2017 | 8:54 am

    I work with the purchasing agent in several charitable organizations that are having motorcycle benefits. I have supplied them with flyers and t-shirts. I have also worked with Rotary in golf benefits and supplied them with banners, hole signs, applications, and polo shirts for give aways.

  11. Tim Fowler
    March 13, 2017 | 9:42 am

    Who is the person you see bundled up in their office or home because their heat is not working. How is they think they can’t afford to get it fixed. We can solve their problem with repair or replacements and different financing options.

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