Wendy’s Desk

How Energy Powers Referrals

The PowerCore agenda creates energy by design: Attitude (or energy) is the vertical axis, time is the horizontal axis. There are three energy risers during the meeting. They are the things everyone participates in: InfoMinutes Referral Triggers Referrals The stair step action of individual activities and group activities creates a meeting where people feel better when they…

The Size And Shape of a 7-Minute Presentation

1: Define the Boundaries. Name four things your clients pay you for: If you’re an insurance agent you might say [a] Homeowners Insurance [b] Auto Insurance [c] Bike/Boat/RV [d] Umbrella Policy Pick one. It is not possible to profitably cover everything you do in 7-Minutes. Pick one of the four things clients buy from you,…

Credibility: How to Get It, How to Lose It, and How to Get It Back

1: Referrals are earned – not owed. We earn referrals by what we do, behavior, not by intention, what we meant. People Refer to People Who Like Them. Respect shows liking. a: Time – arrive, substitution, lunch, preparing an introduction b: Rapport – how to benefit, and how to break it c: Is it my…

It’s Raining Referrals

How to get a gusher of referral business, that other people let go down the drain. First, the concepts: Advertising is a message from one to many  Send out a message and some people will be attracted, and make an inbound call Advertising takes money.     Cold calling is a message from one to one…

The Care and Feeding of GateOpeners – essential concepts

The word GateOpener has two meanings: 1: The classification 2: an individual in that classification A GateOpener (the person) is -one of 10 people -in one of 6 classifications (10 x 6 = 60) -who refers one client a month to you, like clockwork. GateOpener introductions are the most profitable thing to get from PowerCore…

The Art of the Invitation

An invitation is a compliment – it tells the person you like them enough to include them. Which is a good thing, because since 2009 people have been doing business with, and referring business to, people who like them.       1: The Marc Replogle System —– Original Message —– From: Walter Morgan III To: Marc…

Kindling Question Workshop Handouts

Team Members know how to introduce you – really – they do. What they don’t have on the tip of their tongue is a way to begin, to start a conversation that would end with an introduction to you. Can’t start with the introduction; have to start with a question. And the question is just…

Different + The Same

Many things are different right now – I get to sleep in 30 minutes longer and still be at the meeting on time. Instead of printing handouts I send a .pdf to Members the day before the meeting to print their own. I’ve seen some sleepy toddlers in their daddy’s laps (I love this!) and some friendly pets…

Timing = for the money

The difference between homeless and wealthy is time – a homeless person doesn’t know if they will eat tonight. A wealthy person is confident they can feed their family for generations. Referrals require a wealthy mindset. When people talk about today — today’s news — it sounds like “in these uncertain times … if you…