The Purple Card in an InfoMinute is short – just five seconds – and it tells why you’re good at what you do. Examples I use frequently are Mary Galardi’s “I work with a clean clear desk”, my sister-in-law’s “I’m a certified picky person”, and my own “I’m good at remembering names.” During InfoMinute Seminar I share three…
InfoMinutes
How Can I Be Polite Without Costing Myself Referrals?
Prologue: Wendy, I am currently in a series of InfoMinutes about my merchant services audits. A merchant services vendor is visiting tomorrow (I invited him, he knows what I do). Although I’m not selling merchant services, I do address some of the unattractive service practices, and I don’t want to put my visitor on the spot….
You Gotta Know WHEN To Say It
For the past year I’ve been doing specific research about timing. The |when| of referrals. Here’s the new information: if your business has cycles, it’s crucial to talk about that cycle three months |before| the need or event. Sales use just-in-time information.Referrals need time to percolate. We’ve just passed Valentines Day, so let’s use that…
