InfoMinutes

Confidence Creates Credibility.

The Purple Card in an InfoMinute is short – just five seconds – and it tells why you’re good at what you do. Examples I use frequently are Mary Galardi’s “I work with a clean clear desk”, my sister-in-law’s “I’m a certified picky person”, and my own “I’m good at remembering names.” During InfoMinute Seminar I share three…

How Can I Be Polite Without Costing Myself Referrals?

Prologue: Wendy, I am currently in a series of InfoMinutes about my merchant services audits. A merchant services vendor is visiting tomorrow (I invited him, he knows what I do).  Although I’m not selling merchant services, I do address some of the unattractive service practices, and I don’t want to put my visitor on the spot….

You Gotta Know WHEN To Say It

For the past year I’ve been doing specific research about timing. The |when| of referrals. Here’s the new information: if your business has cycles, it’s crucial to talk about that cycle  three months |before| the need or event.  Sales use just-in-time information.Referrals need time to percolate. We’ve just passed Valentines Day, so let’s use that…

Kari Plays With Stories

Hi Wendy, Will you check out this InfoMinute? It’s a little different in that there’s not a story about a specific client but instead a story about a specific talent – does that make sense? Read it over and let me know if you think this will be an effective use of my InfoMinute and…