Referral Trigger for the week of May 20

Written on May 16, 2013 by in Referral Triggers

Conversation led this week by the West Cobb Paulding Team, all responses welcome.

Describe the type of client who you bring the most value to.

   

• Is it the new person, because you enjoy explaining why?

• Or is it the experienced person, because you want someone who trusts your judgment?

• What type of client receives the most value from choosing you? 

 Comment below to share your perspective.

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Build Your Business Naturally

Referrals happen (or don’t) for three reasons.
   [1] New Information. If we want our network to talk about us to their network (and we do) it’s our responsibility to share new information with them regularly–information they can use to insert us into conversations. No talk = no referral. PowerCore meetings begin with an opportunity for each Member to share new information. Because that’s how referrals happen.
   [2] Credibility. Referrals are earned, not owed. We earn them through relationships. The PowerCore structure provides opportunities to show respect, reliability and responsibility. Which translates into Team Member’s willingness to refer and endorse us to their clients. Referrals are endorsement with action.
   [3] Reciprocity. Referrals aren’t just language, the way a lead is.  Referrals are a task list item (or three) and we expect that effort to return personal benefit. The PowerCore structure give each Member the opportunity to bring benefit to the group.  That’s how reciprocity kicks in.
Visitors are welcome to check out two meetings to see if the PowerCore referral marketing structure is a fit.(You’ll know in the first 15 minutes.) To find a Team near you, with an opening for your classification, (only one person per classification is allowed at each Team, so there’s no competition within the group) call the PowerCore office at 404-816-3377.