Nicole Austin

Nicole Austin

Graphic Design

Fell in love w/ Graphic Design & Printing when I was 11 yrs. old. Found a weird, sarcastic & nerdy guy wandering the interwebs & made him mine. We got Married in May of '22. We have 2 spoiled fur children Coal (cat) 7yrs. old & Slate (dog) 2 yrs. old.

Member

Business Services | Marketing

Graphic Design

Branding

Logo

Vendor Opportunities

Filing Cabinet

My Design Habit

My Design Habit

Atlanta, Georgia

Website

My best clients shy away in networking meetings or are unhappy when needing to make a presentation. They want to stand out from the sea of business people. But they don't have time or bandwidth to take on the branding process.

Company

Font Size Matters

Does size REALLY matter? Tesla has issued a recall for almost every car it sold in the U.S. because of illegible warning lights. The massive recall affects more than 2 million cars and follows a similarly huge recall that hit almost every car Tesla has sold in China. “Warning lights with a smaller font size can make critical safety information on the instrument panel difficult to read, increasing the risk of a crash,” the NHTSA said. Legibility comes down to 2 critical factors. Font choice, and font SIZE! From business cards to billboards if someone can’t read the information – they aren’t going to buy! With 30yrs of experience in the industry. I'm a great referral for the business person who feels like their message isn't being seen. I make sure that ILLEGIBILITY doesn’t wreck a business’s brand! The next time you talk to a Tesla friend, ask them how important size is to them?

InfoMinute

I often discuss access to files with my clients from the beginning. Not only do I want my clients to love what I have created for them, I make sure that they have full access to it. The reality is that most people don't realize what this "full access" actually means. Not only do I share multiple design variations of their logo. I then break the versions down into multiple color variations based on branding established. This means that I usually release 100+ files to my clients for a logo/branding creation.

How does this below the surface value show up? I'll share about my client A.

1. She wanted to get T-Shirts printed. She already had the exact file the t-shirt shop needed, and was able to get her shirts made quickly.

2. When she was ready to Sponsor a business networking event in her community; she was able to send her contact the exact file she needed for the website and promotional materials.

3. When she wanted to make a post on social media about her business, she already had the exact file she needed to make her post look good.

She knows that anytime she has a question about her logo/branding/file access, that I'll be there to help her.

Referral Trigger Response

Cumberland Team

Introduced by:

Joined on 01/04/2024

Leadership

MentorCoOrdinator 04/10/2024

Team

7-Minute Presentation Workshop 01/15/2024
InfoMinute Seminar 01/15/2024
Orientation Essentials 01/15/2024
How to Benefit from an Association 01/08/2024
How to Build a Referral Marketing Plan 01/08/2024

Development