What To Say To Get Referrals: Timing - Editorial Calendar | Specific = Profitable
What is the most profitable thing clients pay you for?
Pick one segment of that product or service and divide it three ways.
Choose one of the three and divide it in half.
Pick one half and give us a minute of information, just about that small part of your business.
Response from Wendy Kinney
from the PowerCore Team
Since we're a few weeks from Officer Turnover, I'm going to pick Leadership Training.
The three parts are Scripts, Core Resources, Leadership Resources
>Think of Scripts: there are two halves, the purpose and the words.
While I give words for each script I repeatedly confirm the words are not to be used in this order every week. (B.o.r.i.n.g)
Please, please, please use the script to:
- confirm the purpose of that message
- and know how long to talk. (A few seconds - never a minute.)
The purpose of each script is to set up an action.
Script 25, the last script, conciously uses the word "adjourned" every term.
This is because there is no synonym for the word "adjourned", and if it isn't used, people will start piling their material, standing up, and putting on their coat, while the last few people are presenting referrals. That's rude.
- Referrals is the most important part of the meeting! It's proof of concept.
- And there are three more scripts when referrals end.
The MentorCoOrdinator is tasked with adjusting in order to hand off to the TeamCoOrdinator at 8:29.
The TeamCoOrdinator has a few things to confirm before adjourning the meeting at 8:30.
Purpose > Respect
Result > Referrals