Gerald Wessels, our team's realtor, discussed investors.  He explained that only those with the stomach for risk should invest in real estate.  After identifying the who, Gerald explained that real estate brings in money through property value increase, monthly income, and debt paydown, all while the tenant is paying for the property.  

This lets me know that Gerald has a realistic view of investing in real estate, while understanidng what to look for in the right situation for an investor to invest in.

I will use it at the next bar meeting, when some attorney will inevitably discuss how he is thinking about getting into real estate investing.  I can relay that my expert understands the risk and reward, so Gerald can find him the right property to use as an investment.

The Single Best Thing I learned from John B. Miller of Miller Law Firm during his Infominute was how the court determines in a divorce case who should or should not have custody of a child.  The court only cares about what is in the best interest of the child.  Whereas it is obvious if one of the parents has drug or alcohol issues, they should not get custody of the child.  But there are other situations where that applies.  One is a parent taking to child to dangerous settings that is not “healthy” for the child.  An example would be taking a 5-year-old to a rock concert where profanity and drugs are used or to a protest rally that may not be peaceful.  That would indicate to the judge that the parent in question is using poor judgement in regards to the safety of their child.

I will use this information when talking with a friend who is thinking about a divorce but afraid to stand up for themself and their child.

At Whitlock Avenue Guilherme shared that he has wood flooring delivered a week before installation.
Wood needs to be acclimated to the location.
When it isn't, the result is warping and separation.

<wide eyes> News to me! And a great conversation contribution in a remodeling situation.

May I have another?
Dr. Mike Tumminello attended the InfoMinute 201 sponsored by the Emory Team a few weeks ago.
His working InfoMinute shared that high blood presure is not a heart issue: it's a kidney symptom.
Really?
This is significant - and good conversation fuel with several people in my realm who are focused on health.

Recently our member that holds the power washing seat in our PowerCore Team mentioned that he has been hired by one of the biggest companies in the world to clean their warehouse.  Had he only been hired once then one might be suspcious about the job he performed.  However, he has stated that he has done a number of these buildings owned by the same company.

In the world of real estate, we are worried about outcomes.  The insight I gained from his infominute is that if this large company has used him a number of times, then he surely will represent me well on a residential listing.  Commercial accounts are extremely vigilant about their outcomes.  I want the same for my luxury home listings!

My single best thing came from Chris Airhart with Hart's Septic Services a few weeks ago. Chris kept talking about wipes — whether they’re labeled flushable or not — and how they are one of the worst things for septic systems because they clog pumps and pipes.

What I didn’t realize at the time was that he was setting us up for a visual. During his 7-minute, he showed two containers of water. One had toilet paper in it, the other had a “flushable” wipe. The toilet paper had already broken down, but the wipe was still fully intact.

That visual made it crystal clear — flushable wipes really aren’t flushable, and they can cause serious problems not just for septic systems but for plumbing on sewer as well. 

Now when I’m in someone’s home or business and I see wipes sitting near the restroom, it reminds me to mention what Chris taught us and suggest they might want a preventative septic inspection before a problem starts.

I learned from Micah Knapp that not many baristas are trained anymore in how to manually adjust their espresso machines according to the day's humidity, air pressure, etc.

He makes it part of his coffee subscription service to go to his customer's locations and train them how to do this so that they are serving excellent espresso coffee every time.

I will mention this to people who are not drinking their favorite type of coffee because they think their espresso machine is too complicated.

Courtney Fray, a business partner of Thatcher Consulting Services, shared in her 7-Minute Presentation that her firm provides part-time CFO Services and payroll on a as needed basis. This information is significant in my business because we sell Worker’s Compensation insurance to contractors that often have payroll for a single employee and need help with annual audits required by the insurance carrier. As a result of her sharing that she provides these specific services, I can now direct our insured to contact Thatcher Consulting to assist with completing the audit. Courtney information provides a win for our agency retention and a win for the customer business compliance requirements. 

Member I learned it from: Drake Demrovsky

The specific insight:
Drake didn’t make a “general” referral request like “send me anyone who needs landscaping.” He was crystal-clear about exactly who he wanted to meet and where: the property managers for The Avenue (Peachtree City) and Ashley Park (Newnan) to bid their seasonal floral arrangements. Because his ask was so specific, it immediately triggered people’s memories and he walked out of the same meeting with both contacts. It reminded me that broad asks don’t spark referrals—specific asks do.

How I’ll use it:
I’m going to start making my own referral requests just as targeted. Instead of saying, “If you know anyone turning 65, send them my way,” I’ll ask for something like:

• “Do you know the HR/benefits person at Eaton Lightng who helps employees retiring this year?”

• “Who’s the office manager at Dr.Snapperman’s practice who gets questions about Medicare cards and plan changes?”

• “Who manages the pharmacy counter at the Walgreens/CVS on Crosstown Rd where folks ask about Part D and insulin costs?”

That kind of specificity will help my networking partners instantly match me to the right person (just like they did for Drake) so I can get more meaningful introductions and help more people make confident Medicare decisions.

On our PowerCore team we have several members that have tenure, keeping this in mind I am always learning specific things to do while prospecting for leads. the most valuable thing that comes to mind is always use specifics. while Ken can use his specific story telling, Haze can use specific facts and figures to tell his story. most of all, it's the specifics that was brought up most this week at our meeting. When I'm telling my story, I give specific stories that have happened to me. potential customers have a reference for doing business with me.

By far the person I've learned most from is Jessica she will always stay consistent with her message as she has proven that consisentcy inwhat she does works for other things.          

Wendy Kinney shared a workshop on filling the filing cabinet at our Peachtree City team last week. The single best thing I took away from that is that each drawer represents what the client perceives they are buying from you. 

This is now part of my professional thinking because it doesn't matter what I may feel like I have to offer or am doing for my clients and the same for my clients' clients. What matters more than that is what they perceive they are paying money for. That framing makes a big difference in selling someone a branding package versus visual confidence and credibility before "hello."

I learned from Jason Muldrow during a recent PowerBrew that he is diving deep into AI, which is allowing him to launch a platform that will allow startup companies that can't afford a done-for-you service to still benefit from his company's collective expertise.

This triggered a thought that you need to embrace this new technology and use it to your benefit.

I will be looking at additional ways to leverage technology in my business to increase productivity and revenue.

Jessica Walker, our team's health and wellness coach, spends her infominutes talking about "magic pills, potions, and shots" that are often marketed as a quick fix to health and weight loss. My single best thing about Jessica and her company is that she emphasises the importance of habits and consistency. There is no magic pill. The truth is that committment to a plan and a lifestyle will in Jessica's words "get you a body that is fun to live in again." Her message and methods correlate exactly to what we believe in at Lab Fit Physical Therapy. When it comes to movement and rehabilitation, little things make big things happen. I feel confident referring to Jessica because she will treat health and wellness the correct way, as a journey and not a quick fix.

Chris Spoo gave a good info minute about how much a dash cam pays off in the case of a MVA. As a chiropractor that sees personal injury cases, I now recomend dash cams to patients to protect themselves. It adds another layer of credibility to me and helps make me an expert in my field. It also helps me treat my patients if I have dash cam footage of their injury.

Dr. Preston Davis gave a 1 minute presentation relating to radiating pain to the hand. The patient had multiple surgeries and didn't know what else to do. The patient came to him and was treated for neck pain. Ultimately, the radiating pain in the hand went away. 

It will be easy to refer to Dr. Preson Davis for people having generalized pain. You never know when it is neck or back injuries that are causing it.

I like how in Medo's one minute he always uses words like high-end finishes and quality materials to explain his work. 

It makes me feel confident that the work is going to be very good and I can share that with my customers to make them feel comfortable as well. 

I met with Ken Derose-Broeckert and he helped me understand the huge benefit to knowing who IS NOT my customer.  He has his area down to certain zip codes and does not deviate no matter the circumstances.  He let me know how this has helped GROW his business, not shrink.  This was great for me to hear as a new business owner so I can begin to understand my customer base, where I should go, and how to let callers know they are outside my area without sounding rude.

I had a PowerBrew with Courtney Fray with Thatcher Consulting Services a couple of weeks ago. My single best thing from my meeting with her was learning about the experience and passion she brings to the table for her customers. She will do anything for her customers to help them grow or even start up their business. Hearing how she has helped her customers, seeing her enthusiasm and participation in PowerCore, and getting to know her gives me great confidence that my customers will be well taken care of when I can refer Courtney and her company.

At a recent power brew with Stacy Freemyer of the Woodstock team, I learned that Atlanta Bread company cater hot breakfast items such as eggs & bacon. They deliver anywhere within the state of GA for a flat fee of $30.  I will keep this in mind for the next time I have a conversation with an event planner or office manager who is looking for new ideas for breakfast at their next conference. 

I had a recent coffee with Jeff from the Fayetteville team. 
We discussed our businesses and he told me he was drawn to my business by the fact that we are a service provider and we take raw materials and turn them into something beautiful. 
This information helped shape some of my current and future info minutes to help people understand what I do more easily. 

Last Friday on the North Fayette Team, I heard Bryan Preston share a 7-Minute Presentation about the dangers of multitasking. The insight that stuck with me was that what culture celebrates as productivity can actually reduce creativity and even impact brain health.

In my role, there are often multiple fires happening at the same time, literally. This week I began practicing more awareness with whatever task sits directly in front of me. Morning routines. Work priorities. Even limiting time on my phone.

That small shift has already helped me feel more calm, more focused, more intentional throughout the day. It is a mindset I plan to continue carrying into both my work and client conversations.

I had coffee with Gregg Verjan from Turin Pest Control, where he explained how he designs routes for his employees to minimize long driving distances. This allows them to earn more through commission while also helping the company save time and respond to clients more quickly.

Conversations about job efficiency come up often, and this is something that is easy to highlight as an area where Turin does well. It allows him to present his business in a positive light while also giving me an opportunity to refer him.

I learned from Dr Kelly that brain fog is a symptom of upper cervical mis alighnment and that it can be fixed. wow I thought it was just something you had to deal with. Now when I talk to my friends or clients that have that going on I can bring it up and talk to them about it.

KenCan approach with capturing armadillos and their scent boxes. 

I am close to having customer desire this service. 

Courtney Fray with Thatcher Consulting shared in her 7 minute presentation the value of following GAAP for tax purposes. I am constantly being asked from clients how they can reduce their tax burden and it is the single most brought up topic with business owners. They always want to "get creative" and work around the tax code, which is how you end up in jail. I have and will continue to mention Courtney's expertise on the subject and how she can provide as much value as possible while keeping the books squeaky clean.

One of the best things I learned from someone on my team in PowerCore was the “file cabinet” method. Wendy first introduced the concept to us in a training, and then Ken expanded on it during our PowerBrew. When Ken visited Everbowl, he noticed our wallpaper with different sayings about the superfoods we sell. He said he learned a lot just by reading the wall, and that observation turned into a great speaking strategy for me. He suggested that I take one statement from each section of the wall and build a short talk around that health point. He also encouraged me to sort the superfoods into categories and spend several weeks focusing on just one superfood at a time. By breaking the information into smaller chunks over a 4–6 week period, the benefits would be easier for me to remember and easier for others to understand. This approach will help me better prepare for my next 7-minute speech on superfoods.

In a PowerBrew with Drake, landscaping design, he mentioned "We do landscape design. Not mowers and blowers". I liked that Drake was easily able to tell what he does but also found it just as important to know what he DOESN'T do! I've seen Drake's work first hand, and I've seen Drake's workers in action - was there a blower? Yes! They were keeping it clean as they worked. "Not mowers and blowers" was not to imply they don't have a mower or blower - Drake does what is necessary to take care of his client. The phrase Drake used gave a quick view into what is his focus for the customer. 

A homeowner complaining about their curb appeal is boring or even hard to manage - I would happily tell any homeowner about Drake. But don't get it twisted - he's not for mowing and blowing, he is for design and reimagining the landscape vision.

Medo Khafagy

His knowledge of remodeling and refinishing. I have seen some of his work in pictures and did not understand the detial that go into each piece or room he finishes. We met at a home to review a possible basement finish. The precison of his work and scope of his knowledge from top to bottom from recommendations on things to do  / not to do in order to maximize space. The different craftmanship and work his team are able to complete is far greater than initiail thoughts. Working with people daily on purchase / refinance of homes, I have many conversations with borrowers about home projects. Knowing Medo / Royal Woodworks ability to add precition, detail, high end quality to a smaller project or a massive renovation will allow me to refer him with great confidence.  

At Roswell Shawn McCabe gave a 7 minute on how she helps clients re-finance their car loans to save money. She said, "if someone tells you they are paying alot in bills ask them how much is their car note." That question makes it easier for me to naturally refer potential business to her. I always have people telling me their bills are too high so I will make sure to ask about their car loans going forward.