Professional: Precise

What To Do To Get Referrals: Professional: Precise

Leadership includes communication. Often communication is the thing clients complain about then they're dissatisfied with a current vendor and open to a referral to you. Share your communication principle, and a way you use this guideline in real life with clients.

Joe Gottlieb

Response from Joe Gottlieb

For many years I have had a direct phone number. Clients are often caught off guard that I have personally answered their call. Lack of communication is the most common criticism of attorneys so I work hard to distinguish myself in that area. I also answer client e-mails 7 days a week. I strongly believe that as a trusted advisor, I need to meet the highest expectations of accessibility from my clients and that principal has served me well in over 40 years of practice.

Karen Williams

Response from Karen Williams

from the Virginia Highland Team

I agree with Ricky... nothing negative gets better with time. The more rapidly you deal with bad news, the faster you get to a solution, and the faster your client is aware that they are important enough for you to step up and address the good as well as the bad... they have to do it and the fact that you demonstrate this principal indicates that you take them seriously. Additionally, its important that YOU do it...if is bad news you need step up directly.. its your business.. passing it off on a co-worker or subordinate makes you look bad with your customer and your co-workers and employees. As for good news, give your staff and your team an opportunity to spread good news.... they are often the reason for the good news and it gives you the opportunity to let them know that you see what they do...and get the credit for it Karen Brown Williams
Terisha Tatter

Response from Terisha Tatter

Most studios don't make a habit of giving out instructors phone numbers-and certainly there is a front desk for scheduling. Since I own my studio and I do all the scheduling I actually got rid of my office line several years ago because all my clients contacted me on my cell phone! I am a texting queen and clients know that it's faster than email for me. I love checking on them the next day or later that evening with an encouraging message. I tell my clients that if they have a question it's not a problem to contact me anytime-even at 2am if need, because they won't bother me-my phone is off. I make myself available for text and short phone communications in the evening and weekends too. I have trained my clients that I would rather have notice on the weekends for a Tuesday cancellation rather than waiting until Monday morning. I check on them when I know they are sick or have other family concerns and I genuinely enjoy communicating with them. It makes us feel like family and builds trust and rapport. When there has been a rare problem, that's when a phone call is necessary..can't pick up tone and pitch in a text or email.
Mary Ann Staff

Response from Mary Ann Staff

In banking, some bankers are content to have transactional customers. They don't necessarily look at a customer as a long time relationship. I prefer to get to know my clients, create long-lasting relationships. I listen to their needs and try to provide solutions. It is important to me that they trust me and I become their trusted advisor. The only way to do this is to let them know I am here for them and will do everything to resolve any issues they may experience. My role is to guide, educate, and ask questions so they understand the options, recognize what meets their need, and comprehend the value of the recommendations I present. Banking is not a one-size-fits-all and open and honest communication is important. When my client calls, I am there to lend a helping hand. I treat my clients the way I want to be treated.
Alberto Sapoznik

Response from Alberto Sapoznik

I love what I do! I help people / businesses find their business home! As such, I make sure I learn about what they have, that they like... and what they don't have, that they want. Their version of haves & wants. I can then help them get everything possible that is currently available in the marketplace. People remember when you respect what is important for them, and help them get it! So, I tend to work with the same clients, whenever their lease, may be coming up for renewal.
Wendy Kinney

Response from Wendy Kinney

from the PowerCore Team

A few years ago I learned the Good News to Groups/Bad News 1:1 principle -- that made sense to me, and its corollary, Good News for Eyes/Bad News for Ears. That one was a little harder to process because I am not a 'talk on the phone' person. I learned to be when I logged results. My results are better when there is a conversation than when there is abbreviated reply. More recently I've learned the principle "Communication is what the listener does" from Mark Horstman and that has made it easier to pick up the phone -- because it's not about what I say. It's about the listener's understanding and response. So grateful to have these guiderails.
Amanda Hamilton

Response from Amanda Hamilton

As a people-person, I pride myself on keeping open communication with my clients. I've found that all my clients appreciate this, and if someone prefers minimal communication I can easily get a feel for that. I've found that it is fun an exciting, especially for my commission clients, to get updates on their painting of their child or dog along the way. The continuous communication create comfort in the relationship between us so that they feel free to express their thoughts on a second commission for their collection or a referral. Also, I love sharing good news so do that more often than not, and I also do not delay when there is bad news so that I can find a solution for my client as soon as possible. Communicate with me today and pick my brain with all the questions you've ever had about commissioning artwork! Amand Walker Fine Art
Mason Hardin

Response from Mason Hardin

Similar to others here I have learned that it's best to get in front of bad news and speak with the client about strategies as soon as possible. This goes a long way to retaining trust. I have also found it is best to give bad news either face to face or over the phone. That way you can immediately address any concerns the client may have about the situation. Good news is much easier and can generally be shared through email with the client reading it at their leisure.

Jeff Buchweitz

Response from Jeff Buchweitz

Because my business is solely based on referrals, I've always felt the need to over communicate with all parties associated with the loan I have in process. That includes the borrower, the referral partner and the listing agent. Atlantic Bay has an automated system to provide timely updates on loans, however, I feel like a direct phone call to each party once a week lets them know that I am personally involved on the file from application to closing. My clients and referral partners know that they are free to call, text or email me anytime and can trust that I'll respond in a timely manner. Financing a home is probably the biggest financial decision my clients will make and I want them to know that I'm always available to answers questions regarding their loan.

Laurie Nolan

Response from Laurie Nolan

Within my industry, competition is such that if I am a failure at communicating with clients, mortgage professionals, etc, they will look elsewhere. I love my work, and want to ensure that those I'm working with are properly insured, and that they have a real grasp of their coverages/policies. My goal is the cultivating of relationships, not one and one type of business.

Jayden Doye

Response from Jayden Doye

The core values of my company are community, integrity & value. I abide by these same values in my communication with clients. I have created community by starting a group coaching program to assist my client to implement profit first, a cash flow method that forces a business to be profitable. I use integrity to tell my clients what they need to hear not want they want to hear regarding accounting and taxes. I provide value by giving my clients all my attention during our consultations. They can ensure my time is blocked off by booking an appointment using a link I provide them. Jayden Doye President, Prestige Accounting Solutions
Susan Pulse

Response from Susan Pulse

In my line of work, some Agents are content to have transactional customers, taking the strategy of 'once and done', rarely connecting with them again, if ever. I prefer to get to know people, create long-lasting relationships, and adding value. The only way to do this is through continuous communication, respect for their story and gaining trust. Beyond the yearly review or their birthday, I proactively connect with clients multiple times a year as people's circumstances change constantly. I serve my clients better by keeping the conversation going, and thereby continually moving the needle closer toward reaching their goals. My role is to guide, educate, and ask questions so they understand the options, recognize what meets their need, and comprehend the value of the recommendations I present. Insurance is not a one-size-fits-all form of risk management and without open and honest communication, I'm just an order-taker, waiting for calls to come in or running quotes, never to fully understand what the customer want to accomplish -- and that is not how I chose to run my business.
Jeanie Clinkscales

Response from Jeanie Clinkscales

As a realtor, I continuously communicate with current, past and prospective clients. Failure to communicate is the biggest complaint I hear about other realtors. Beyond the birthday card and the buyers' anniversary gift and the seasonal "pop bys" I do several times a year, I also make it a priority to call all past, current and prospective clients once a quarter. This allows me to keep abreast of my clients' current circumstances and future needs. When working with sellers, I update them on buyers' feedback whenever their house is shown. In this way, my sellers are always aware of what prospective buyers are saying about their house. This constant communication can ease the way to a price correction or point toward a needed house repair. I look at all of my clients as clients for life. When I communicate with them regularly, I am able to stay top of mind and anticipate their needs.
Ben Battell

Response from Ben Battell

"There are no stupid questions" Technology is a moving target with way too many anacronyms and high costs on some items. Detailed and upfront communication is critical to help clients feel comfortable. One principle I live by is "there is never a stupid question" All questions are an opportunity to clarify and demystify technology and gives a glimpse into how they are looking at the situation. The result is deeper trust and partnership over time.

Ricky Guida

Response from Ricky Guida

One principle I try to live by is that bad news doesn't get better with age. If there are issues, it's important to surface them sooner than later so that they can be addressed. Customers (and people in general) understand that issues will occur, and that they can generally be figured out if they are known. Finding out too late or after the fact can create a lack of trust and make the situation far worse.

Evan Williams

Response from Evan Williams

Communication is the undercurrent of anything related to Video Production. The goal of any video? Communicate a message. Producing the video? Communicate what we need to make it happen. On set? Effectively communicate what you need for each shot. It involves being able to listen to all the different voices coming in, adding your input, and then sharing that newer bigger goal. I really think that the main skill you need for my job, even beyond the technical or creative ones.