Conect Tech 360 — Six Key Points Members Will Learn to Recognize&nbsp;
 
 
1. Topic: Structured Cabling &amp; Network Upgrades&nbsp;
 
 
Referral Cue:&nbsp;When a business&nbsp;mentions&nbsp;they are moving, adding, or&nbsp;changing &nbsp;(AKA MACs).&nbsp;Why Consistency Matters:&nbsp;When Members consistently associate CT360 with “MACs”&nbsp;they’ll&nbsp;immediately&nbsp;think of&nbsp;me and CT360&nbsp;
 
 
2. Topic: Access Control Systems&nbsp;
 
 
Referral Cue:&nbsp;When someone says they need to secure doors, manage employee access, or replace old badge systems.&nbsp;Why Consistency Matters:&nbsp;The more often Members hear us talk about access control, the faster&nbsp;they’ll&nbsp;recognize that CT360 is the go‑to partner for modern security solutions.&nbsp;
 
 
3. Topic: Video Surveillance &amp; Camera Systems&nbsp;
 
 
Referral Cue:&nbsp;When a business mentions theft, blind spots, or needing better visibility of their facility.&nbsp;Why Consistency Matters:&nbsp;Repetition helps Members instantly connect “security cameras” with CT360, making referrals quicker and more&nbsp;accurate.&nbsp;
 
 
4. Topic: Audio/Visual Installations&nbsp;
 
 
Referral Cue:&nbsp;When someone is upgrading conference rooms, adding displays, or struggling with meeting‑room technology.&nbsp;Why Consistency Matters:&nbsp;When Members repeatedly hear that CT360 handles professional AV setups,&nbsp;they’ll&nbsp;confidently&nbsp;refer&nbsp;us whenever they hear about presentation or meeting‑room issues.&nbsp;
 
 
5. Topic: Service, Maintenance &amp; Troubleshooting&nbsp;
 
 
Referral Cue:&nbsp;When a business complains that “something isn’t working” and their current vendor is slow or unresponsive&nbsp;– Or do not have a vendor.&nbsp;Why Consistency Matters:&nbsp;Consistent messaging reinforces that CT360 is reliable, fast, and solutions‑driven—making us the first name&nbsp;members&nbsp;think&nbsp;of when someone needs help&nbsp;now.&nbsp;
 
 
6. Topic: Multi‑Site Technology Support&nbsp;
 
 
Referral Cue:&nbsp;When a company mentions opening new locations, expanding operations, or needing standardized systems across multiple sites.&nbsp;Why Consistency Matters:&nbsp;By consistently highlighting our multi‑site&nbsp;expertise, Members will recognize expansion conversations as a perfect CT360 referral opportunity.&nbsp;

Pick either the topic you are covering right now in InfoMinutes or the next one you plan to begin.
What are the six key points Members will learn to recognize?
Include
<ol>
<li>The topic you are focusing on.</li>
<li>The specific referral cue you want Members to notice.</li>
<li>How staying consistent will make referrals clearer for us. </li>
</ol>

Chris Nichols

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