Orientation Essentials

InfoMinute Seminar

I rarely include topics regarding spine related issues. I will talk about low back and neck pain statistics in my infominutes, but not usually during longer presentations. This is because everyone and their mother knows that chiropractors deal with spine related disorders. What people don't know is how we work with every joint of the body and we do far more than adjust. I want to focus on what makes me unique so that when I do get referrals, they know I am different than everyone else out there.&nbsp;

What topic do you rarely include in your 7-Minute rotation?
&nbsp;
Why? Is it because:
<ul>
<li>It’s not common.</li>
<li>You do it when asked, but it’s not very profitable.</li>
<li>It’s on your list, you just haven’t taken the time yet to create it.</li>
<li>It’s obsolete, you don’t want to waste marketing investment on it.</li>
</ul>

Jared Croskey

News