Best Client Workshop

GateOpener Workshop

Orientation Essentials

InfoMinute Seminar

Price points. I structure to pricing to be a compelling offer that the
customer would think they are crazy to refuse. My net price never
changes however the delivery does. I customize my pricing to mirror the
pain point of the customer. An example is tying my fees to performance
if the customer doesn't benefit they don't pay. Another example is
modeling pricing like software as a subscription, where as thee customer
doesn't feel tied down to a contract or they haven't invested so much
capital at one time that it makes them cringe.

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Referral Triggers force us to be specific.

Think of the smallest possible component of your business – something so specific you have not yet done an InfoMinute on it.

Show us how this small, important, component is integral to your client’s success and satisfaction.

Rob Cushard

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