I think this is a good example because you are not simply mentioning Cherrise’s name. You identified a specific gap, then used a question to help the group consider what could be different. I would make that question the centerpiece:

My last referral opportunity actually came during a board conversation for a nonprofit I serve. We were discussing the website that’s currently being revamped, and while the work being done is good, I noticed it still wasn’t creating the dynamic draw we need to make someone want to get in the car and visit us. So I asked, “Would we be open to having someone take a look at how we could make the website more engaging?” That gave me an opportunity to bring up Cherrise and the work she does. The response wasn’t a yes yet, but it wasn’t a no either, so I’ll keep looking for appropriate opportunities to make that connection.