For me, the Single Best Thing is often a culmination of timing and new information. 

My husband, an instructor pilot, often emphasizes specific steps to his students to enhance their landing techniques. Despite repeating these instructions numerous times, it often feels like he's said it fifty times over. However, there comes a moment when the student executes the action flawlessly during a landing. Surprised, they exclaim, "Why didn't you tell me to do it this way before? This was great!"

Just like my husband's students, sometimes I need to hear the new information at the perfect moment for it to truly sink in.

Therefore, for me the recipe for crafting and sharing the Single Best Thing involves a balance of timing and new information. I am thankful to you all for week after week sharing your infominutes and you repeating it over and over with different flavors will allow all the ingredients to simmer effectively, and create in our minds impactful moments that leave a lasting impression, the Single Best Thing.