As a Therapeutic Massage Therapist, it's extremely important that my I have structure in my business, ensuring each client receives efficient and effective results.  This means that fairness goes across the board. 

Everyone receives the same excellent customer service, with no favoritism based on socioeconiomic status.  This is a field that deals with individuals placing a great deal of confidence in me from "day one" - if they're not happy, I will never see them again.  Happy to state that my company growth receives many referrals.

In addition, I communicate on a regular basis with team members who operate  businesses in a similar line of work. This helps because being able to exchange ideas back and forth can be an eye opener, and allow for further growth in areas that I may not have considered myself.