I’m a stickler for knowing my stuff. I go down the rabbit hole, learning all I can about a topic. Beyond marketing, I'm a programmer, musician, songwriter, producer/engineer, record label owner, magazine publisher, vinyl collector, & coffee home-roaster.
Member
Development
Most clients come to me for "Content Marketing Strategy," "Search Engine Optimization," "Local SEO," and "Website Design." My favorite is "Content Marketing Strategy" because it combines research, data analytics, and strategic thought. Content marketing strategy lives at the intersection of analytics and creativity, requiring data-driven decisions and compelling storytelling. With 30 years of experience in content production and 25 years in programming, I love being able to bring together creative storytelling and technical expertise to solve complex marketing challenges for my clients. I also have a competitive nature, and I like the challenge of finding ways to help clients surpass their competitors. Seeing clients thrive when implementing the strategies I develop makes it especially rewarding.
Referral Trigger Response
404-418-8909
PO BOX 142395
Fayetteville, GA 30214-9998
My clients want to be found in search results, which include Google, Bing, YouTube, TikTok, LinkedIn, Pinterest, SearchGPT, Perplexity, and more. I develop robust data-driven Keyword Positioning Plans, so they show up and resonate with their ideal client.
Company
Sam Herman
Barbara Berkowitz
Mike Dingler
Courtney Rabin
Ron Kupferberg
Valerie Williams
Rich Blenz
Sponsorship
I go to great lengths to measure visitor stats for my search engine optimization and pay-per-click work. But, I am somewhat limited by privacy rules. I can rarely see precisely what keyword on what search engine turned into a specific purchase, unless my client asks their customer. Usually, the customer says, “I found you on Google.” Pretty general. But last week, my client Randy asked a customer about this, and they specifically said, “I searched for custom guitar bodies on Google. Your website was the first thing I saw.” Randy and I laughed, because when we started his SEO process, he was uncertain if people would be searching for such specific details. I convinced him to trust me, and my instincts with this keyword got him two new guitar orders worth over $6k for just a few hundred dollars in content development. In my 7-minute today, I will discuss the technical foundation that makes this possible - the website platform I choose for my clients. Ryan Williams with Websuasion.
InfoMinute
Business Services | Sales
Marketing Consultant
Filing Cabinet
