Max Middleton is a Roofer, and I, Tre Jackson am a Videographer. Although our industries are very different, they are both visual dominant. At the end of a job, the buyer observes what we have created or altered with our labor and decides whether or not it is satisfactory.

1. I fly drones as a part of the services I offer. This allows me to observe things from a perspective that eyes typically don't see. Drone shots can be so beautiful and entralling for that reason. Max is often showing the difference between one roof or another but, what he could do is showcase different types of roof. Signature shapes, names, especially from above and even why a particular roof is shaped that way.

2. People love a story of transformation, just like at the latest coming age marvel hero. I am often showing and sharing peoples stories of transformation. There is something very human about seeing something go from one thing and how it progresses to the next. One way Max could showcase the effectiveness as a roofer is through before and after a roof has been replaced. And go deeper into the education, we can all see that it looks better, but just like any story, dig into why else is it important to have a roof that fits.

3. There is something in the video field called BTS, which stands for Behind the Scenes. It is where you capture what it looks like while the project is being completed. People enjoying watching these to see what it took. It's sort of life a day in the life, or a processing video where you're showing the process. Max could do the same in roofing. Most people know that roofers climb on the roof and hit nails to some effect, but don't fully understand the process. There are unique materials, and are is a best way to put them on a roof I'm sure. There is a reason the average man doesn't do his own roof, because there is a precise sequence of steps. Max could cover those steps so someone could see the value of getting a roofer even more.