A Referral Trigger answer that has become part of my communication with prospects is the "Give an example of a handout you created to use during a 7-Minute." one! I have a website worksheet that, once completed, enables my prospects to have a checklist to check their website against. It answers questions like, "What do I need to have a mobile-friendly website?" and "How often should I update my website?" I've had a good response to it - people like having that information written down.