It's important to me that I build rapport with my business owner clients and that I make them feel at ease. Some of my clients have never dealt with an attorney before me, and that in itself can be a stressor.
So during our initial conversations I will be asking about their plans for the business, about their hopes for the future, and the specific issue or issues that have caused them to contact me. When appropriate, I provide as many resources as I can (my PowerCore relationships are fantastic for this!) even before the client receives a flat-fee proposal and decides to engage my firm.