I have two systems for thanking a client: my “$100 Free When You Party With Me”  hostess program, and my “Pink Points!” customer rewards program… both of which ultimately result in a thank you GIFT.  When a client shares an appointment with other people, I give her or him up to $100 of Mary Kay product of their choice, to thank them for introducing me to their friends who have skin, and who preferably don’t already have another Mary Kay consultant servicing them. Through the Pink Points program the client accumulates one point for each dollar spent. I track each purchase and when they get to 250 points, they get $25 off their next order of whatever their heart or skin desires. However, they can also earn Bonus Points when they refer me to someone who becomes my client.  At the beginning of each month, I mail postcards to clients who made purchases or referred a new client in the previous month to thank them and update them on their running total. My clients love this program because they get to choose a thank-you gift that is "exactly what they wanted!"

For GateOpeners I write a thank-you note and update them, usually by text or email, to let them know how things are progressing with the individuals they referred to me.